Heidi Thompson is the best-selling author of Clone Your Best Clients and the founder of Evolve Your Wedding Business where she specializes in business and marketing strategy for wedding professionals. She helps wedding professionals grow their businesses and reach their goals without going crazy in the process. Her business & marketing expertise has been featured on several wedding and business outlets including The Huffington Post, Social Media Examiner, Wedding Business Magazine, Sprouting Photographer, Photo Biz Xposed, Honeybook, WeddingWire World & she’s an advisory board member for the UK Academy Of Wedding & Event Planning. In this episode Heidi talks about how to clone your best clients and what that practically looks like.
Let’s dig into the highlights!
About Heidi, her story and her business [0.59]
Heidi’s journey of reframing failure as feedback [3.26]
How Heidi defines what a dream client is [4.35]
Heidi’s steps to ‘cloning your best clients’ [6.00]
How to market to your dream clients [9.05]
Example questions to ask dream clients to assist your marketing efforts [11.00]
About Heidi’s book [17.50]
How to learn more from Heidi [18.40]
Links Mentioned:
Website: http://www.evolveyourweddingbusiness.com
Clone your best clients book: http://www.evolveyourweddingbusiness.com/clone
Instagram: http://www.instagram.com/evolveyourweddingbusiness
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