This week on the podcast I’m talking with Lillian about how to use your website to save time and maximise client conversions. Lillian shared incredible tips around how to allow your client journey to dictate your design, recommended website platforms, what you need to have in place before creating or rebranding your website and the process behind her client website design process. If you’ve been wanting to creating a website or you feel you’ve outgrown your website and branding – this episode is a must listen!
Here are the highlights:
[5.05] Hannah: We need to understand where our clients are at to help them
[5.20] Lillian: When we put people up on a pedestal, we enter into a rat race.
[6.33] Lillian: “Your opinion is valuable, but so is mine” when before it was “your opinion is valuable, and mine doesn’t matter”
[7.38] Lillian: People have the misconception that their website needs to look pretty, and pretty alone. But when it comes to creating a high converting website for converting clients, it’s really about mapping out your on-boarding process.
[13.34] Lillian: It’s important to understand your ideal clients and the objections they have at the time of being on your sales page so that you can address those.
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