Elise Hodge is a copywriter and coach who helps entrepreneurs become the #1 choice for their dream clients so they don’t have to waste time working with the wrong clients. Elise got her start in PR, working as a corporate media consultant before entering the realm of politics as a media adviser. But it wasn’t long before she ditched the corporate world altogether to pave her own way. Today, she helps entrepreneurs write copy that converts through her one-on-one services and step-by-step program, The Copywriting Academy. In this episode Elise talks about common mistakes she sees people making with their copy, how to write in a way that positions you as the #1 choice for clients and how to use their words to write your copy.

Let’s dig into the highlights!

About Elise and her business journey [1.03]

A mindset shift Elise has had to overcome [3.05]

Common mistakes people make when writing copy [5.42]

Elise’s top tips to become the number one choice for your dream client [9.58]

Elise’s advice on how to establish expertise when you lack confidence [12.28]

Questions you should be asking your clients to discover their pain points [21.05]

How to learn more from Elise [24.27]

Links Mentioned:

Website: https://elisehodge.com.au

Instagram: https://www.instagram.com/elise_hodge

Free class on how to become the #1 choice for your dream clients with captivating copywriting: https://elisehodge.com.au/class

Pin for later